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Miracle BalmMeet Miracle Balm — a light-reflecting balm that gives your skin a fresh, healthy glow. It’s a highlighter, blush, bronzer, and so much more. Tap it on cheeks, lips, or as an all-over tint for an effortlessly natural look. Layer it over foundation to...
- $11.40
$38.00- $11.40
- Unit price
- per
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What The FoundationWhat The Foundation is our take on a foundation, offering light-medium, buildable coverage. Its ultra-nourishing formula blends seamlessly into the skin, leaving you with an even, fresh complexion that looks like your skin on its best day. WTF works flawlessly with The Face Pencil...
- $13.80
$46.00- $13.80
- Unit price
- per
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Miracle Balm Palette 2.0This glow-on-the-go summer exclusive is back for a limited time. Miracle Balm Palette is the ultimate multitasker — a trio of Miracle Balm shades designed for every need. Each palette contains Miracle Balm shades that can be used as all over tints, blushes and...
- $10.20
$34.00- $10.20
- Unit price
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Just Enough Tinted MoisturizerJust Enough is a lightweight tinted moisturizer that smooths and evens skin tone with a soft touch of coverage. It hides redness, looks natural, and feels like nothing on your skin. Packed with hydrating ingredients, it keeps your skin moisturized — without clogging pores....
- $13.20
$44.00- $13.20
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Blushing StickBlushing Stick is a buttery lip and cheek tint that starts light, blends seamlessly, and builds naturally. Designed to melt into skin and help support its moisture barrier for a happy and healthy flush. Whether you keep it subtle or build it up, your...
- $10.20
$34.00- $10.20
- Unit price
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The MascaraThe fundamental mascara. An inky, ultra-pigmented black mascara that is clean, cruelty-free, and conditioning. Separates, lifts, and volumizes lashes in one fell swoop. Use a little to keep it natural. Layer to go bold. A curved wand captures inner corner baby lashes and lengthens...
- $8.40
$28.00- $8.40
- Unit price
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Lip RechargeLip Recharge is a powerful lip treatment that refreshes, smooths, and hydrates on contact through a mix of antioxidants, moisture-boosting peptides, and a cooling metal applicator. Available in 9 sheer shades strategically made to look beautiful on all lip tones. Throw on for nourishment,...
- $7.20
$24.00- $7.20
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The Daily BrushA flat, multi-use brush designed for effortless, everyday blending of lightweight complexion products. Perfect for applying Just Enough Tinted Moisturizer, Everyday Sunscreen, or any cream or liquid formula. (181.0 g)
- $12.60
$42.00- $12.60
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Bright Skin Illuminating DropsBright Skin Illuminating Drops give your skin a soft, natural illumination while hydrating and brightening. Intentionally designed with finely milled pearls for a sheer radiant finish that’s never overdone. Mix a little in your moisturizer, use it on clean skin, as the last step...
- $11.40
$38.00- $11.40
- Unit price
- per
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Your Skin Foundation StickYour Skin Foundation Stick is a medium-to-full buildable coverage foundation that looks and feels like your best skin. As lightweight as a foundation stick can get, the creamy formula glides on and blends effortlessly for comfortable wear. The finish is smooth and natural —...
- $11.40
$38.00- $11.40
- Unit price
- per
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The Face PencilA makeup artist's dream...but simple enough for a newbie to master. The Face Pencil is a creamy yet dense concealer that provides buildable coverage to conceal redness, blemishes and even skin tone - while remaining virtually undetectable. A lighter shade can also be used...
- $8.40
$28.00- $8.40
- Unit price
- per
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The Complexion SetNo matter how your skin wakes up, The Complexion Set has the tools you need for an even, natural, everyday look. It features four easy-to-use products — including the first-ever Mini What the Foundation and the Mini Eye Cream. The set also includes The...
- $29.40
$98.00- $29.40
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The Neutralizer PencilSay goodbye to dark circles. The Neutralizer Pencil brightens and color corrects darkness around the eyes for extra tired days. This creamy yet dense concealer is formulated with a clear base for no chalky undertones. Shades range in hues of peaches and pinks to...
- $8.40
$28.00- $8.40
- Unit price
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The BronzerA product two years in the making. The Bronzer is a silky powder that adds instant warmth to the skin. Sheer and buildable, it can be used to give skin a natural tint or for color correction. Available in eight shades and developed to...
- $11.40
$38.00- $11.40
- Unit price
- per
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Tinted Face PowderThis is powder, reinvented. Tinted Face Powder is a finely milled, ultra-lightweight setting powder designed to seamlessly blend into your skin to set your foundation, color correct where needed, and minimize shine without looking like you're wearing powder. It's exactly what you've come to...
- $9.00
$30.00- $9.00
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The Best BlushBobbi's makeup secret weapon has always been a pretty pink blush. The Best Blush is a silky powder formula that adds a soft natural flush or a pop of bright color to cheeks. Easy to use and buildable, this talc-free powder blends seamlessly into...
- $9.00
$30.00- $9.00
- Unit price
- per
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The Best PencilThe indispensable pencil. A precise, crisp line that glides on seamlessly and can be used with shadow on top or all by itself. Highly pigmented, this formula is based on 1970s no-frills, ultra-dense formulas? but updated with a clean and modern ingredient stack. Blend...
- $7.20
$24.00- $7.20
- Unit price
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Gel LinerGel Liner is a richly pigmented eyeliner that glides on effortlessly, stays in place, and provides statement definition. Not to mention, the creamy gel formula is water and transfer-resistant, making it ideal for all-day wear. (3g / 0.1oz)
- $9.60
$32.00- $9.60
- Unit price
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The Eyeshadow StickThe Eyeshadow Stick is a creamy, highly pigmented shadow that transforms without trying. The lightweight formula lets you customize your look from one simple sweep to a layered statement. It locks onto lids for long-lasting wear without creasing or transferring. Available in 8 neutral...
- $9.60
$32.00- $9.60
- Unit price
- per
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The Best EyeshadowMinimalist but mighty. This blendable shadow offers professional-grade velvety pigment. Customize it with your tools: A fluffy brush yields a sheer application while a tighter brush will maximize density. Layer and blend to add dimension. (3g / 0.10oz)
- $7.80
$26.00- $7.80
- Unit price
- per
Miracle Balm
Meet Miracle Balm — a light-reflecting balm that gives your skin a fresh, healthy glow. It’s a highlighter, blush, bronzer, and so much more. Tap it on cheeks, lips, or as an all-over tint for an effortlessly natural look. Layer it over foundation to...
- $11.40
$38.00- $11.40
- Unit price
- per
What The Foundation
What The Foundation is our take on a foundation, offering light-medium, buildable coverage. Its ultra-nourishing formula blends seamlessly into the skin, leaving you with an even, fresh complexion that looks like your skin on its best day. WTF works flawlessly with The Face Pencil...
- $13.80
$46.00- $13.80
- Unit price
- per
Miracle Balm Palette 2.0
This glow-on-the-go summer exclusive is back for a limited time. Miracle Balm Palette is the ultimate multitasker — a trio of Miracle Balm shades designed for every need. Each palette contains Miracle Balm shades that can be used as all over tints, blushes and...
- $10.20
$34.00- $10.20
- Unit price
- per
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